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About PS Jewels

Legacy of Trust, Tradition & Timeless Elegance Since 1985

PS Jewels Heritage

PS Jewels — The Pride Of A Woman

A foresighted person - Mr. Soni Prakashchandra Shantilal, started his journey long back in 1970 to achieve his desired goals and endless dreams. Hailing from a small town called “Upera” (Dt.: Unjha, Gujarat), he made Ahmedabad his “Karmabhumi”.

By putting great efforts, he started a wholesale firm in 1985 named “Soni Prakashchandra Shantilal Jewellers”, and soon expanded into a retail jewellery showroom in Ahmedabad. Over the decades, PS JEWELS has earned unmatched goodwill across Gold, Diamond, and Jadtar ornaments.

Our Goal & Ambition

To be the global leader in Gold, Diamond, and Jadtar ornaments by setting industry role-model standards, maintaining 100% quality control, and deploying state-of-the-art technology.

The Purity Guarantee

100% Hallmark & Quality Control

Exquisite Craftsmanship

Gold, Diamond & Jadtar Collections

Trusted Excellence

Serving Families Since 1985

Our Exclusive Collections

Discover our magnificent range of Suvarna, Jadtar, and Diamond masterpieces

Crafted with Elegance & Tradition

Suvarna (Gold Ornaments)

Newer and unseen designed ornaments right from Earrings to Bangles, Pendant to Pohcha, Mala to Mangalsutra, Kansair to Kangan, Chain to Halfset and so on, crafted on a large scale with absolute industry efficiency.

Jadtar Jewellery

Gorgeous Jadtar jewellery available exclusively at PS Jewels. Maintaining the royal heritage of Maharajas and Maharanis with a magical touch and realistic finish.

Diamond Collection

A woman's dream adorned with well-experienced artisans, presenting thoughtfully designed surprise pieces that speak elegance without words.

Our Collections
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